Voiceovers for political digital ads across TV, social media, and streaming play a powerful role in shaping how voters understand issues, values, and urgency. This year, with the midterms approaching, I see more of it firsthand. It’s something I think about every time I step into the booth … [Read more...] about Voiceover for Political TV, Social, and Streaming Ads Explained
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Twenty-One Years of Voice Over Editing Without Adobe: Why I Chose Cubase Instead
Voice-over editing and voice-over production both demand software that doesn't get in my way. When I started my career two decades ago, that choice seemed simple: everyone around me was using Cool Edit Pro. Radio stations like Majic 107.5, the one I interned at, standardized on it. My colleagues, … [Read more...] about Twenty-One Years of Voice Over Editing Without Adobe: Why I Chose Cubase Instead
From The Court To The Booth: A Full Circle Moment With The Harlem Globetrotters
From the court to the booth, my journey with the Harlem Globetrotters is one of the most meaningful chapters in my twenty-one years as a voice-over and live-announcing professional. It started in 2017, wrapped around one of the hardest seasons of my life, and came back around in 2026 in a way I … [Read more...] about From The Court To The Booth: A Full Circle Moment With The Harlem Globetrotters
What the 2026 Voiceover Survey Reveals About Our Industry
Last month I filled out the State of the Voiceover survey circulated by NAVA. It was my first time participating in the survey. It took me a few minutes of my time, but it was a month of waiting for the results. With the state of the world changing, I wondered how my beloved industry was weathering … [Read more...] about What the 2026 Voiceover Survey Reveals About Our Industry
How Nightclubs Use Voiceover to Drive Attendance for Events
Nightclub voiceover, club promo voice, and nightlife marketing voice still play a major role in how venues drive attendance and build hype for events, even as marketing channels have changed. I remember when nightclub commercials dominated radio. If you listened to urban, hip hop, or … [Read more...] about How Nightclubs Use Voiceover to Drive Attendance for Events
DJ Drops Explained
DJ drops are far more than just a name over a beat; they play an important role in defining a DJ’s identity. I still vividly remember my 30th birthday in Atlanta, where DJ Mars was spinning at a club in the Underground. DJ Mars has been the official Tour DJ for Usher, so it was only right that he DJ … [Read more...] about DJ Drops Explained
