Dane Reid Media

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VO Classroom

Personal Injury Attorney Radio Ads Are Driving Listeners Away — And Somebody Needs to Say It

June 9, 2026 by Dane Reid

Key Takeaways Great radio commercials entertain as well as sell. Listener retention should be a primary goal of every radio advertisement. Atlanta's nightclub advertising era demonstrated how creative production can make audiences stay through commercial breaks. Ads that cause … [Read more...] about Personal Injury Attorney Radio Ads Are Driving Listeners Away — And Somebody Needs to Say It

Filed Under: About Voice Over, audio, BIPOC Voiceover Talent, Black Sounding Voiceover, Blog, Commercial Ads, Creative Writing & Storytelling, Direct Marketing & Client Acquisition, Industry & Career, Political Voice Over Talent, Radio Imaging, Radio Industry Voiceover & Insights, Technical & Studio, The Future of Voiceover - Human vs. AI, Uncategorized, VO Business Lab, VO Classroom, Vocal Health & Wellness, voiceover, voices Tagged With: Atlanta radio advertising, Atlanta radio stations, bad radio ads, club commercials Atlanta, Gary Martin Hays radio commercial, how to make a great radio ad, Morgan and Morgan radio ad, personal injury attorney radio ads, political ads on radio, radio advertising effectiveness, radio advertising strategy, radio commercial producer, radio commercial producer Atlanta, radio commercial production, radio commercial production Atlanta, radio commercial voice talent, radio listener loyalty, top dog law commercials, top dog law radio ads, urban radio advertising, urban radio commercials, voice over Atlanta

What Twenty-One Years in Voice Over Taught Me About Coaching

May 26, 2026 by Dane Reid

Key Takeaways: Author Expertise: Written by Dane Reid, a 21-year veteran voiceover professional, creative producer, and founder of Dane Reid Media (est. 2004). Educational Background: Incorporates a 5-year career as a classroom educator (2001–2006) alongside group instruction with the … [Read more...] about What Twenty-One Years in Voice Over Taught Me About Coaching

Filed Under: About Voice Over, African American Voiceover, audio, Industry & Career, Studio, Uncategorized, VO Classroom, voiceover, Voiceover Auditions, Voiceover Career, voices Tagged With: audio production, beginner voiceover tips, character voice acting, commercial copy interpretation, commercial voiceover, long-form narration, one-on-one voiceover training, professional voice talent, Radio Imaging, relatable peer delivery, script analysis, vocal performance coaching, voice acting fundamentals, voiceover business marketing, voiceover career startup, voiceover coaching, voiceover demo preparation, voiceover home studio, voiceover industry experience, voiceover mentoring

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Radio Imaging

THE MIX GROUP
Omar Fajardo
(786) 286-4003
omar@themixgroup.com

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DeSanti Talents, Inc.
Susan DeSanti
773-585-5843
desantigroup@gmail.com

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Jimmy Cobble
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Jimmy@TAGTalent.com

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