Key Takeaways: Lessons from a Major League Announcer Audition Natural Command and Stage Presence: Raw vocal talent and a commanding presence can instantly silence a noisy room, even in high-pressure audition environments like Philips Arena. The Power of Preparation: Natural voice … [Read more...] about I Was So Close To Being The Live Announcer For The Atlanta Thrashers
African American Voiceover
Narration vs Hard Sell Voiceovers for Democratic Ads
Key Takeaways: Political Voiceover Strategy for Democratic Campaigns Narration vs. Hard Sell: Narration builds trust, empathy, and personal connection; hard sell provides urgency, accountability, and moral authority. Connecting with African American Voters: Authentic storytelling and … [Read more...] about Narration vs Hard Sell Voiceovers for Democratic Ads
Modern Radio Imaging Beyond the Classic “Boom Voice”
Key Takeaways The Shift in Radio Imaging: Modern radio imaging has evolved away from the old-school, deep "voice of God" announcer. Audiences now connect with authentic, peer-level voices rather than being shouted at. Lessons from Industry Icons: Mentors like the late Mitch Faulkner … [Read more...] about Modern Radio Imaging Beyond the Classic “Boom Voice”
Local Radio’s Strength is in Local Voices- Happy National Radio Day
Key Takeaways The Power of "Touchability" and Proximity: Local radio hosts (such as Atlanta's Frank Ski, Ryan Cameron, Big Tigger, and Bert Weiss) build deep trust because listeners interact with them in the community—at local gyms, events, and venues—creating a "six degrees of separation" … [Read more...] about Local Radio’s Strength is in Local Voices- Happy National Radio Day
Do TikTok and YouTube Audiences Notice AI Voiceover?
Key Takeaways The Audience Indifference: On platforms like TikTok and YouTube, millions of viewers consume AI-generated or AI-styled content daily without questioning or caring whether a machine or a human is behind the microphone. The "AI Adam" Phenomenon: The massive online … [Read more...] about Do TikTok and YouTube Audiences Notice AI Voiceover?
I’m The New Imaging Voice For Boss Global Radio
Key Takeaways: Project: Boss Global Radio relaunches its station imaging identity with a full radio imaging package by Dane Reid. Production Agency: Dane Reid Media (21-year voiceover industry veteran) will produce the audio for Boss Global Radio. Station Profile: Independent, … [Read more...] about I’m The New Imaging Voice For Boss Global Radio


