Key Takeaways: Political Voiceover Strategy for Democratic Campaigns Narration vs. Hard Sell: Narration builds trust, empathy, and personal connection; hard sell provides urgency, accountability, and moral authority. Connecting with African American Voters: Authentic storytelling and … [Read more...] about Narration vs Hard Sell Voiceovers for Democratic Ads
emotional connection
AI Voiceover Has No Soul. But Does That Matter?
It's been since March 2014 since I wrote an article for Voiceover Xtra. Back then, I found great success in voiceover from in-person networking. I encouraged voiceover talent to go out and meet clients in what's now called IRL, or in real life. Now I'm back, wondering how we as voiceover talent … [Read more...] about AI Voiceover Has No Soul. But Does That Matter?
